Longways premium range of Irish Ciders, from Tipperary. You’d have to go a longways to find a better cider.
We were tasked to create a name, brand and pack range concept to aptly represent this beautiful range of ciders from Tipperary. Starting with the first bottle and, more recently two additional to extend the range, we hand illustrated the marks to bring the customer on the Longways journey.
We also developed a multitude of printed materials for in-store promotion, and for online including the Longways website to ensure consistency of brand application. See some samples below.